Rita’s Italian Ice & Frozen Custard

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4640 Shore Dr
Virginia Beach, VA 23455
Rita's Italian Ice & Frozen Custard is the largest Italian Ice concept in the nation, currently operating in 31 states with over 600 shops. Our popular chain offers a variety of frozen treats including its famous Italian Ice, made fresh daily, Frozen Custard, Milkshakes, Sundaes, CustardCookie Sandwiches, layered Gelati, as well as signature Misto and Blendini creations.

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Reviews

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4.055 reviews
Photo of Leah J.
Leah J.
10/16/2024

Believe it or not, I had Rita's for the very first time last weekend! I've heard people rave about Rita's for years and never tried it so I finally stopped by the Shore Drive location to give it a...

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J David H.
7/5/2023

Wow on 9 years since my first review. I use to take my young kids here a few times a week in the Summer. Back then a consistent 3.5 and always gave more than benefit if hiccups. It was a family...

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Taylor M.
2/15/2024

I on a whim made a u turn to get myself and my children a treat . The friendly chick working there on valentines night was truly the sweetest! We got gelato and Italian ice and I'm already...

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Janice T.
7/22/2021

I've always liked Rita's ice as a young kid but it fell off my radar for most of my adulthood. I revisited it later and I am hooked again. I'm not sure if I had a memory block or if they had a...

Photo of Pravash M.
Pravash M.
5/25/2020

Cold, sweet treat for my daughters during COVID Phase 1. Same product quality from last year with slight price increase and a tad different feel due to social distancing. Employees were polite,...

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United StatesVirginiaVirginia BeachRita’s Italian Ice & Frozen Custard

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