Rita’s Italian Ice & Frozen Custard

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225 Newark Pompton Tpke
Pequannock, NJ 07440
Rita's Italian Ice & Frozen Custard is the largest Italian Ice concept in the nation, currently operating in 31 states with over 600 shops. Our popular chain offers a variety of frozen treats including its famous Italian Ice, made fresh daily, Frozen Custard, Milkshakes, Sundaes, CustardCookie Sandwiches, layered Gelati, as well as signature Misto and Blendini creations.

Reviews

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4.024 reviews
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Laura C.
6/18/2019

Came here a couple days ago because I am a huge fan of Italian ice just had not actually tried it from a legit place. The girls working were super nice and greeted us as soon as we got to the...

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Kasia C.
6/22/2024

We came here on a very hot day to get ice cream with the kids. Parking space is limited so peak time I would plan accordingly. The service was great & they had so many options to choose from. I...

Sophia L.
6/18/2025

I've been to 3 different rita's in the area and just haven't enjoyed it. The customer service is always good however the soft serve is not good and it is very over priced!! I would HIGHLY suggest...

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James L.
8/5/2023

Rita's fan for many years. Unfortunately the few around us closed down. Glad we found this one which is a few minutes away from our son's school. We almost always get the mango gelati (mango water...

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Raven L.
8/3/2021

Busy all summer for a good reason!! The staff is friendly and helpful and the desserts.. amazing! I'm addicted to gelati and I wish there were a patch for it!

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