Michigan State University Licensing Program

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49 Abbot Rd Ste 210
East Lansing, MI 48824
+1 (517) 355-3434
https://licensing.msu.edu

Michigan State University's Licensing Program in East Lansing, MI, is dedicated to protecting and promoting the university's brand. Established in the mid-1980s, it ensures that the symbols, icons, and trademarks representing the passion of MSU alumni, fans, and students are used correctly.

The program supports MSU students by directing royalties generated from licensed products toward scholarships and special initiatives. It also provides resources for licensees and crafters to properly associate with the university, as well as offering a streamlined process for campus departments and student organizations seeking licensing approval.

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