Cool East Market

Cool East Market (CEM) is a Toronto-based retailer specializing in minimal footwear, particularly barefoot shoes, catering to the barefoot shoe community's diverse needs. The store offers personalized fit consultations, demos for footwear features, and a broad selection of shoes for various activities including athletic, casual, and formal use.

Emphasizing customer education and comfort, CEM's knowledgeable staff provides guidance on transitioning to minimal shoes and assists customers in finding the perfect fit. The store not only stocks a wide range of styles but also features unique in-store experiences such as shoe trials on active standing boards, ensuring an engaging visit for all barefoot shoe enthusiasts.

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