Wisconsin Climate Change

Cool Choices is a sustainability organization based in Madison, WI, dedicated to promoting and facilitating sustainable practices in communities and organizations. They engage and empower individuals to adopt sustainable habits at work and at home, aiming to create a new normal where sustainability is a part of everyday life. With a focus on visibility and engagement, Cool Choices helps organizations celebrate and promote sustainable practices, leading to widespread behavior change and reduced emissions.

Through their innovative sustainability game platform and various programs, Cool Choices has successfully engaged diverse audiences, including those indifferent or adverse to sustainability, and helped them change both practices and perspectives. Their efforts have resulted in increased savings and reduced CO2 emissions for organizations across multiple industries, making a significant impact on the path towards a more sustainable future.

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