Been here twice so far, both times for bike accessories. The man at the front, who was the owner of the establishment before it got bought out by wheel & sprocket, was very friendly both times,...
Wheel & Sprocket
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Wheel & Sprocket is a renowned bike shop located in Fitchburg, WI, known for being one of America's Best Bike Shops. Offering a wide range of bicycles including electric bikes, commuter/urban bikes, road bikes, mountain bikes, and more, they cater to all types of riders. In addition to bikes, they provide a variety of accessories such as helmets, shoes, car racks, parts, and maintenance tools.
With multiple locations in Wisconsin and Illinois, Wheel & Sprocket is a go-to destination for bike enthusiasts of all ages and skill levels. Their services include bike repair and maintenance, bike fitting, Trek financing, and even bicycle trade-ins. The company prides itself on advocating for cycling and providing valuable resources for their community, making them a trusted hub for all things biking.
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Reviews
Great service! My bike chain needed adjustment and I was thinking that I would have to wait a few days . I was pleasantly surprised they were able to make the adjustments immediately and I was...
While I'm pretty confident, based on reviews, this shop does excellent work, I was highly disappointed that they refused to complete a simple tuneup (brakes and derailleur) on a SixThreeZero...
I wasn't a fan of this bike shop under the previous ownership but since wheel and sprocket took over I've changed my mind a bit. Employees were nice and helpful and there's a decent amount of...
A+ service here. They carry Giant bicycles and have a large retail shop with everything you could need. Highly recommend.






