Trek Bicycle Madison East

Trek Bicycle Madison East is your destination for the latest products from Trek and Bontrager, service and tune-ups for bikes of any brand, and a great place to find the perfect road, city, mountain, kids', or electric bike to fit your riding style. Conveniently located on Madison’s Eastside near the East Towne Mall, we're proud to support the local cycling community through our work with local teams, the Wisconsin High School Cycling League, Ride the Drive, and Ironman Wisconsin. We’re also proud to have partnered with the Wisconsin Bike Federation to promote increased cycling infrastructure in Wisconsin. Stop by our bike shop to learn about our group rides and clinics, meet the team, and see what we have to offer.