River City Gold & Silver

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316 4th St S
La Crosse, WI 54601

River City Gold and Silver Exchange, located in downtown La Crosse for over 38 years, is a trusted destination for buying, selling, and trading gold and silver coins, scrap gold, estate jewelry, watches, and diamonds. With over 100 years of combined experience, their knowledgeable staff ensures customers receive the most value for their items, offering appraisal and estate services as well as a wide selection of rare date US coins.

As a full-service coin shop, River City Gold and Silver Exchange also deals in gold and silver bullion, proof and mint sets, and provides up-to-the-minute buy-sell spreads on precious metals. Serving customers nationwide, they are willing to travel to any location in the Continental United States, making it convenient for customers to access their expertise and services.

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Reviews

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5.02 reviews
Jerry T.
4/23/2025

I have known the owner Al Louis for the better part of 30+ years and have seen his business blosum from a tiny pawn shop to where it is today as a preeminent #1 numismatic retail outlet. I am so...

L And K K.
6/9/2022

We wanted to sell a coin collection. When we visited, the shop was recovering from a fire next door, and they were working on folding tables with no display cases or any other shop furnishings....

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United StatesWisconsinLa CrosseRiver City Gold & Silver

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