William C.
7/26/2025
The hours listed are incorrect. Hours are: M-F 10 AM - 8 PM, S 9 AM - 8 PM, Sunday 10AM -6PM. Otherwise, an amazing store!
REI
$$$
Closed
(63)
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13100 W Capitol Dr
Brookfield, WI 53005
At REI, we love to get outside and play, and we know first-hand the importance of quality outdoor gear. We stand behind all our products with a 100% satisfaction guarantee, and we design our own line of award-winning REI brand gear and clothing. Whether you're new to outdoor adventure or a seasoned pro, we gladly share our enthusiasm for our products--and the trails, slopes and waterways where we play.
Also at this address
Reviews
4.063 reviewsHarlan W.
9/12/2025
No one to assist while in store. Not once approached by any store employee asking if I needed any assistance. Typical lackluster service. When I found some insect repellent and bug sprays, the...
Will K.
3/5/2025
Expensive for a lot of outdoor gear, but the quality is excellent. We come here for camping and travel gear during the summer. Friendly staff and a clean store. Too bad they don't do price...
Laura S.
9/12/2023
Unfortunately I needed to return a bike rack. I was so bummed because I was planning on bringing my bike on a trip to upper Wisconsin. I decided to return it to the store on the way up north. The...
Peter O.
10/20/2024
My go to store for everything camping, hiking, outdoor clothing and active footwear. I recently tried their bike repair service and they were SUPER thorough and explained everything. They even...
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