New England Confectionary Co

Permanently closed
700 Hickory St
Pewaukee, WI 53072
New England Confectionary Company is the oldest multi-line candy company in the United States. Its products are marketed under names, such as NECCO Wafers, Sweethearts, Conversation Hearts, Mary Jane, Clark, Mighty Malts, Haviland, Thin Mints and Candy House Candy Buttons. Its products are categorized as chocolate, sugar lozenge, juju, gummy, caramel, taffy and malted milk balls. These products are packaged in bulk, pegboard bags, laydown bags, gift boxes, tubs and bars. Annual sales for the company approach $100 million with a nationwide distribution among all classes of trade, including mass merchandisers, chain drug, convenience stores, supermarkets, wholesalers and distributors. NECCO was established in 1847 and has headquarters in Revere, Mass. It has an additional manufacturing plant in Pewaukee, Wis.
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