Miniso

MINISO is a global retail brand that emphasizes fun and creativity through its diverse product offerings and strategic collaborations with popular intellectual properties, including Harry Potter, Peanuts, and BT21. With over 112 global stores and 7,100 registered members, the brand aims to deliver an enjoyable shopping experience to its 100 million in-store customers worldwide.

Committed to becoming a leading player in IP design retail, MINISO continues to innovate with new product releases and themed stores, such as the LOOPY Mad Literature store. The company is dedicated to spreading joy and engaging consumers through a unique blend of quality products and imaginative designs.

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