Fontana Sports Specialties

Fontana Sports Specialties, a third-generation woman-owned business in Madison, WI, is dedicated to providing a diverse range of outdoor apparel, footwear, and equipment from beloved brands like Patagonia, The North Face, and Columbia Sportswear. With a foundation built on family values and a passion for nature, the store caters to outdoor enthusiasts of all kinds.

In addition to its extensive product offerings, Fontana Sports emphasizes customer service and community engagement, organizing events and classes to inspire adventures. The store prides itself on creating a welcoming environment where customers can find everything they need for their outdoor pursuits.

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