Alek Z.
5/3/2025
Cute store in Historic Third Ward with all manner of paper products including stationery, wrapping paper, notecards, and more. Prices typical for the trendy area.
Broadway Paper
$$
Closed
(64)
Photos
191 N Broadway
Milwaukee, WI 53202
History
Cream City Ribbon had its factory located at 181 N. Broadway when owner, Lorette Russenberger, decided to open Broadway Paper as an outlet to sell her ribbon in a retail environment. Her original intention was to open as a seasonal store during Christmas of 1988, but the response was so great, she kept it open year-round. It was only the second retail store located in the Third Ward and they developed a loyal following of customers. Lorette ran the store until 1996, when Linda Longworth walked in one day and asked if she ever thought of selling. Lorette said
Also at this address
Reviews
4.064 reviews
Kesha B.
10/4/2024
Such a cute stationary store! We were strolling down Broadway when we stumbled upon this super cute shop. When you walk in, they have a mailbox for you to purchase a stamp and mail a postcard to...
Karyn M.
5/26/2024
Beautiful assortment of wrapping papers, cards for all occasions, gifts, pet items, candles, Wisconsin merch, books, candles and more. It's very easy to find a gift, design and order invitations,...
Katie O.
10/13/2023
This is better than any chain gift shop. Their location is in the Third Ward is great and they have a huge space. Shop local and you'll get great Milwaukee/WI themed items. I love their selection...
Shannon M.
5/26/2024
If you like fancy stationery, cards, prints, pens, gift wrap and don't mind the price, this place is for you! There are some Milwaukee/Wisconsin specific cards as well if you're planning to...
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