Roller Marketing Research

Roller Marketing Research, led by Margaret R. Roller, is a highly skilled research firm based in Urbanna, VA, specializing in qualitative and quantitative research design, implementation, and analysis, delivering actionable findings to clients. With a deep understanding of research methods and close collaboration with sponsors, Roller Marketing Research provides quality research services to meet the unique needs of each client.

Margaret Roller, the lead author of the acclaimed book "Applied Qualitative Research Design: A Total Quality Framework Approach," also maintains the Research Design Review blog, which focuses on qualitative and quantitative research design issues. Roller Marketing Research offers a range of services, expertise, workshops, instruction, and speaking engagements, serving a diverse clientele and maintaining professional affiliations to ensure global capabilities.

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