Palo Duro Feed Yard

Texas Beef is an integrated ranching, farming, and cattle feeding operation headquartered in Amarillo, Texas, and primarily owned by the W. H. O'Brien family, who have been in the beef production business for over a century across four generations in the Texas Panhandle. Annually, the company produces over 200,000 cattle, focusing on providing a stress-free environment that promotes optimal growth and enhances the quality of beef products.

The management team at Texas Beef comprises skilled professionals with years of experience in handling cattle and managing their nutritional and health needs. Through long-term relationships with ranchers, farmers, and suppliers, Texas Beef emphasizes the importance of trust and collaboration in navigating the complexities of the beef market while ensuring that each animal's journey from grazing to the consumer is meticulously tracked using advanced production data management.

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