Suburban Advantage

The Rock 'n' Soul Museum in Memphis, Tennessee, tells the compelling story of the music pioneers who forged rock and soul by overcoming racial and socio-economic barriers. Developed in partnership with the Smithsonian Institution, it guides visitors through the transformative musical history of the region from the 1930s through the later 20th century. Since opening in 2000, the museum has welcomed over one million visitors, offering an educational experience enriched by an extensive audio tour that features numerous exhibits, instruments, and artifacts. Through both its exhibitions and special events, the museum highlights the profound cultural impact that rock and soul music has had on society globally, making it a significant historical landmark in Memphis. Generated from the website