Hero

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2306 12th Ave S
Nashville, TN 37204

HERO is an upscale women’s clothing boutique in Nashville, TN, founded by renowned stylist Claudia Robertson Fowler, with a rich history of dressing country music stars like Faith Hill and Miranda Lambert. Stylized as HERO, the shop continues Claudia’s fashion legacy from her original boutique in Franklin, now situated in the vibrant 12 South neighborhood.

The store's name reflects Claudia’s expertise in crafting standout looks with essential pieces that anchor an outfit, often referred to as “HERO pieces” in her styling repertoire. At HERO, shoppers can expect a thoughtfully curated selection of wardrobe staples and statement pieces that embody Claudia’s distinctive flair and attention to detail.

In addition to its flagship location in 12 South, HERO invites patrons to explore their latest offerings at their PARISH store in downtown Nashville’s Gulch district, nestled within the chic Thompson Hotel, ensuring a unique shopping experience that celebrates local fashion.

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Reviews

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4.07 reviews
Photo of Emily P.
Emily P.
5/9/2023

This is my absolute favorite boutique anywhere, not just in Nashville. They have the most unique GORGEOUS clothing, shoes and accessories and it's just totally my style. Service is always great,...

Photo of Betsy S.
Betsy S.
2/22/2020

This was a super cool store but a little out of my budget. It has a cool couch for you to sit on if you need to. I didn't really find anything here that I loved. I wish I did because I was trying...

Photo of Becky D.
Becky D.
7/1/2021

I stumbled upon this boutique while visiting 12 South. It's such a super cute and unique place to make a purchase. The girl working was SO helpful and answered all questions. I loved the clothing...

Photo of Shannon S.
Shannon S.
12/28/2018

Tons of sparkly, more formal wear when I went in. Items are upwards of several hundred dollars. But what bothered me was that the store was completely empty and two sales people were in there and...

Photo of Carly S.
Carly S.
3/8/2017

I love this 12th South gem especially when you need something special or truly unique! I always have had truly lovely customer service - above & beyond! The shop's aesthetic is gorgeous & I love...

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