Advocate Market Research Bureau

Advocate Market Research Bureau, based in Franklin, TN, is a leading research firm that specializes in bringing the voice of the consumer to their clients. With a range of quantitative and qualitative methodologies, including surveys, in-depth interviews, and focus groups, they help businesses understand their customers and engage in ongoing conversations with key stakeholders. Committed to meeting their clients' objectives within their timelines and budgets, Advocate Market Research offers personalized solutions and strives to make a big impact with every dollar spent.

Founded in 1999 by Kalinda Fisher, a sociologist with a master's degree from the University of Buffalo, Advocate Market Research Bureau has built a diverse client base across industries such as banking, healthcare, transportation, and religious organizations. Fisher's passion for truly hearing the voices of those she works with has made her a leader in qualitative research. In addition to her work with Advocate, Fisher has also founded The Great Reset, a non-profit initiative that promotes open and respectful discussions through community roundtables, providing a neutral space for participants to share and learn from different perspectives.

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