Rita's Italian Ice & Frozen Custard

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800 Lady St
Columbia, SC 29201
Rita's Italian Ice & Frozen Custard is the largest Italian Ice concept in the nation, currently operating in 31 states with over 600 shops. Our popular chain offers a variety of frozen treats including its famous Italian Ice, made fresh daily, Frozen Custard, Milkshakes, Sundaes, CustardCookie Sandwiches, layered Gelati, as well as signature Misto and Blendini creations.

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Reviews

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4.528 reviews
Photo of Sally Y.
Sally Y.
10/1/2025

This place seems to attract a lot of regulars which is always a good sign. The kids before us couldn't decide and the lady attending to them was very patient. I ordered a 1/2 strawberry 1/2...

Photo of Aisha H.
Aisha H.
7/28/2025

Customer service was friendly and there were benches. This location had a wide assortment on the menu which is what Rita's is known for. I appreciated that some of the benches even had umbrellas...

Photo of Leah J.
Leah J.
5/19/2024

We were out and about and our kids asked for ice cream so we decided to stop here since we were in the area. The sweet girls working the counter were super nice and helped us decide since this was...

Photo of Dionne F.
Dionne F.
3/23/2025

The line was LONG, so I knew it was good. Italian ice and frozen custard, separate or together, is the perfect dessert. I got the 5 layer gelati, which is custard and Italian ice layered 5...

Photo of Robin M.
Robin M.
4/30/2025

The Rita's Italian Ice tasted just like the one from back home in Philadelphia. It warmed my heart. The customer service was excellent fast and efficient.

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United StatesSouth CarolinaColumbiaRita's Italian Ice & Frozen Custard

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