Rita’s Italian Ice & Frozen Custard

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239 South St
Philadelphia, PA 19147
Rita's Italian Ice & Frozen Custard is the largest Italian Ice concept in the nation, currently operating in 31 states with over 600 shops. Our popular chain offers a variety of frozen treats including its famous Italian Ice, made fresh daily, Frozen Custard, Milkshakes, Sundaes, CustardCookie Sandwiches, layered Gelati, as well as signature Misto and Blendini creations.

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Reviews

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4.089 reviews
Photo of Quan V.
Quan V.
6/15/2025

Solid Italian ice. There isn't anywhere to sit so keep that in mind. The flavor was refreshing so we would come back again.

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Farrah B.
8/27/2024

We stopped at this Rita's because my friend had a streak of nostalgia from her 10 years on South street. She ordered her favorite thing. The lemon ice with custard and lo and behold. They ran out...

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Komal R.
6/27/2024

Nice staff and good service. The chocolate custard is okay though, it tastes like the soft serves you get at an ice cream truck.

Katherine Y.
6/8/2025

Rita's website, Yelp, and Google all say that they are open until 9pm. Arrived at 8:45 and the staff ignored us, and then when questions stated that they were closed. I showed them that the posted...

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Toni G.
10/9/2024

It looks like a store front lol but they staff was super friendly. The water ice was delicious and it was my first time. I took my students who loved it and the options. Oh yeah it was quick too.

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