Effectv

Founded in 1963, Comcast Cable has grown from a single system cable operation into one of the world's leading communication companies, focused on broadband cable, commerce and content. Comcast is one of the United States largest providers of cable services and has expanded its cable operations to deliver digital services, Internet and IP-enabled phone service, as well as develop and deliver modern programming. The company also provides home phone services, high-definition television and digital video recording. Comcast also has a 24-hour interactive agent available to answer questions about the company s services and on-line bill paying for customer convenience. Headquartered in Philadelphia, Comcast Cable is a subsidiary of Comcast Corporation.

Effectv, the advertising sales division of Comcast Cable, helps local, regional and national advertisers use the best of digital with the power of TV to grow their business. It provides multi-screen marketing solutions to make advertising campaigns more effective and easier to execute.

Viamedia, based in Conshohocken, PA, is a leader in local cross-media advertising solutions, connecting advertisers with audiences through integrated strategies that leverage advanced technology. The company offers tailored advertising solutions for businesses and video providers, focusing on monetization and effective ad sales management across various platforms. In recent developments, Viamedia has further enhanced its capabilities by acquiring LocalFactor, aiming to improve digital ad operations and achieve greater precision and efficiency in advertising across linear TV, streaming, and digital channels. With a commitment to innovation, Viamedia is well-positioned to support advertisers and video partners in navigating the rapidly evolving landscape of advertising. Generated from the website