Chandler/White Publishing Company

New Mainstream Press Inc is a publishing company based in Bala Cynwyd, PA, specializing in ethnic newspapers in the Greater Philadelphia areas. Their main publications, Metro Chinese Weekly and Metro Viet News, cater to the Asian markets in Philadelphia, covering various counties in Pennsylvania, South Jersey, and Northern Delaware. With a quarter million Asians in their circulation area, New Mainstream Press targets a demographic with the highest media household income among all ethnic groups. Their newspapers have proven effective in reaching this audience, as evidenced by testimonials and success stories from national advertisers and local businesses, including a local Lexus dealership that sold 75 cars to Chinese and Vietnamese customers in just ten months of advertising with them.Generated from the website

The story begins over 20 years ago. In 1985, Bob Fisher, president and owner, started Innovative with a focus on understanding the customer's needs and providing them with exceptional service. Bob had worked for printers where he felt that customers were not getting the service they needed. As a result, he set out to create a higher standard in the industry. A business was launched in the bedroom of his home in Collegeville, PA-and a year later he made his first hire and the first move to the basement of his home. From a basement office on up, Innovative is now one of the top printing and new media companies in the Northeast. We have grown as a result of staying true to that original focus. We continue to provide exceptional service and put our customers first. This commitment is the reason that most of our early customers are still with us today. Innovative's capabilities have transitioned in the last twenty years. We have responded once again to our customer's needs. We have added capabilities that extend from creative through fulfillment. We are a full service, marketing communications provider, bringing clients exceptional service and value through The Power of ONE Resource!