The Wolf Group

The Wolf Group is a full-service consulting company that specializes in testing design, fielding, analysis and data reporting. It serves the food, beverage and consumer products industries. The company provides sensory evaluation services for concept testing, consumer acceptance, claim substantiation, new supplier identification, storage stability studies, process modification, least cost formulation, and product development, matching and improvement. It conducts descriptive and discrimination testing, product audits, specification development projects, quantitative research and exit interviews, as well as provides executive consulting services. The Wolf Group also provides various consumer testing services, such as central location and home use tests, focus groups and qualitative testing. The company maintains a staff of more than 50 employees who have expertise in market research, sensory science, marketing, project management, food preparation and handling and hospitality. Founded in 1988, The Wolf Group is headquartered in Cincinnati.