Spectrum Reach
Spectrum Reach is a media expert that provides multiscreen solutions to help businesses connect with their target audiences. They offer insight-driven advertising solutions to ensure messages reach consumers effectively across various screens and premium video content. Whether advertising nationally or in a specific zip code, Spectrum Reach aims to deliver scale, impact, and innovation to maximize advertising budgets.
The company offers a complete suite of traditional TV, streaming TV, and digital solutions to reach audiences based on their viewing habits. With access to exclusive viewership insights, extensive network partnerships, and millions of households' data, Spectrum Reach can target customers across all screens and help clients achieve maximum reach at a national, local, or hyper-local level.
Data plays a crucial role in Spectrum Reach's operations, with access to near census-level data from over 30 million households and insights from 70+ data partners. By leveraging data-driven strategies, the company can help clients reach their target audience effectively and measure campaign performance accurately.
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