Melissa Rich, MD - UNC Hillsborough Campus

Meet Dr. Craig Reed an esteemed M.D. specializing in Gastrointestinal Medicine at UNC in Hillsborough NC. As a Doctor of Medicine in Allopathic Medicine Dr. Reed brings a wealth of expertise in general medical practices to his patients. With a focus on gastrointestinal health Dr. Reed is dedicated to providing top-notch care and support to individuals seeking treatment in the Hillsborough area. His commitment to excellence and passion for helping others make him a trusted and respected figure in the medical community. Generated from this place's public information

I am a hematologist and health services researcher, deeply committed to providing comprehensive and personalized care to my patients. I chose the path of medicine due to the unique blend it offers of scientific exploration and the opportunity to make a meaningful, positive impact on the lives of individuals. My philosophy of care emphasizes patient empowerment through education, shared decision-making, and comprehensive care approaches. I firmly believe that patient care is about treating the person as a whole, factoring in not only physical health but also emotional and social aspects. My aim is to ensure that each patient feels acknowledged, heard, and understood. I have a special clinical interest in hematologic malignancies, particularly indolent lymphomas, and in the improvement of healthcare systems to better support these patients. My research often incorporates real-world datasets, such as the SEER-Medicare database, with an aim to address disparities and improve outcomes in older adults with cancer. I strive to use these data-driven approaches to enhance supportive care for my patients. Away from work, I relish spending time in the great outdoors, enjoying activities such as running and cycling. I also have a keen interest in history and often spend my free time getting lost in books that broaden my understanding of different historical periods and cultures. Lastly, I am a passionate board game enthusiast, appreciating both the strategic challenge and the camaraderie that these games provide.

I am a specialist in both bariatric endoscopy and advanced/therapeutic endoscopy techniques. My areas of interest include endoscopic sleeve gastroplasty (ESG), endoscopic revision of gastric bypass with transoral outlet reduction (TORe,) endoscopic revision of sleeve gastrectomy and intragastric balloon placements. I am also interested in management of complications post-bariatric surgery. Additionally, I perform advanced pancreaticobiliary procedures for a wide range of complex gastrointestinal disorders through the use of endoscopic retrograde cholangiopancreatography (ERCP) as well as both diagnostic and therapeutic endoscopic ultrasound (EUS).