Haywood Park Hotel, Ascend Hotel Collection

Nestled in the heart of downtown Asheville, The Flat Iron Hotel offers guests a unique blend of historic charm and modern luxury. Travel + Leisure describes it as “an iconic Asheville building” that has been transformed into a contemporary haven. Maxim hails it as “the coolest new luxury hotel in Asheville,” while guests commend its impeccable service and vibrant atmosphere.  Experience Asheville’s eclectic culture and stunning mountain views from this thoughtfully restored Beaux-Arts gem.

The well-being of guests is top of mind at Choice-branded hotels. Guests may experience a variety of new, improved cleanliness protocols and products. Walk to art galleries, restaurants, boutiques and more at the Cambria Hotel Downtown Asheville. Our smoke-free hotel is near the Asheville Art Museum, Basilica of St. Lawrence, Grove Arcade, the scenic Blue Ridge Parkway and more. Amenities include free WiFi, a fitness center, a business center and a full-service bar and restaurant. Guest rooms are modern and stylish with microwaves, refrigerators, flat-screen TVs, hair dryers, irons, ironing boards and more. Meeting and event space is also available. Plus, you can earn rewards with every stay with our Choice Privileges Rewards program.