WKDM 1380 Radio

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Website
40 Exchange Pl
New York, NY 10005
+1 (212) 966-8700
https://mrbi.net

Multicultural Radio Broadcasting, Inc. (MRBI), founded in 1982, operates one FM and thirty-nine AM radio stations across several states, including California, Florida, New York, and Texas. The company focuses on serving the underserved ethnic minority audiences through programming in various languages, including Chinese, Spanish, Korean, and Vietnamese.

The company's stations market airtime to producers of ethnic programming and advertisers targeting specific cultural demographics. Notably, MRBI’s New York affiliates include WKDM AM 1380 and WZRC AM 1480, which cater primarily to the Chinese American community and other ethnic groups in the metropolitan area.

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