Theory

"All the staff members are very friendly and eager to help. Last Friday, a young woman named Lex, picked out the perfect workout clothes and bra for me. I was impressed, because she knew my size..."

"I came to Madewell to pick up an online order. The store was relatively empty at 4:30pm on a weekday so I tried on a few pairs of pants and a few shirts as well. They have a lot of options for..."

"I think this store has a new manager now. Very good customer service, the salesladies were attentive and friendly! I stopped by for a big Christmas sale, I liked this store because it's not like..."