The It's Lit Experience

Call
New York, NY 10022
+1 (917) 669-0847
The It's Lit Experience is a customer acquisition platform for lifestyle brands that are targeting Millennials and Gen Z. We focus on 6 main categories - Esports/gaming, music, sneakers/streetwear, food experiences, health & wellness, and beauty. Our mission is to transform consumers into brand evangelists. Research has shown that 78% of Millennials and Gen Z prefer to spend money on experiences rather than things so we have chosen experiential events as the most effective way for our brand partners to highlight their unique selling propositions to our community.
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