The Idea Logical Co

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240 E 56th St Rm 4E
New York, NY 10022
+1 (212) 758-5670
http://www.idealog.com

The Idea Logical Company, based in New York City, is a consulting firm that specializes in the publishing industry, offering insights on publishing economics and strategies. Founded by Mike Shatzkin, the company draws from a rich history of publishing expertise, including significant contributions from industry legends such as Tom McCormack and Leonard Shatzkin.

With a focus on navigating the complexities of title profitability and overall company margins, The Idea Logical Company provides valuable guidance to its clients in trade publishing. The firm emphasizes innovative business models and data-driven approaches to enhance profitability and growth in a competitive market.

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