Sports Specialists Limited
Sports Specialists Limited (SSL) is a key player in the winter sports industry, connecting top retailers with leading brands to foster mutual growth and success. With a community of 60 independently owned retail businesses and partnerships with 160 major suppliers, SSL leverages collective bargaining power to provide its members with competitive advantages in buying, merchandising, and marketing.
SSL hosts an exclusive annual trade show that bridges member store owners and buyers with preferred suppliers, facilitating discussions on new products and strategies for success. This collaborative environment allows SSL members and suppliers to share retail market intelligence and best business practices, enhancing their positions within the snow sports market.
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