Something Navy

Something Navy is a clothing brand founded by fashion influencer Arielle Charnas, who initially gained popularity through her blog and collaborations with major retailers like Nordstrom. The brand experienced significant success, generating over $32 million in revenue during its first year, thanks to Charnas's strong social media presence and loyal following.

However, the company faced challenges when the quality of its products declined, leading to customer dissatisfaction and loss of credibility. Following a series of controversies and financial difficulties, Something Navy was taken over by new investors who aim to revitalize the brand by expanding its product offerings to include beauty items and activewear.

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