Rita’s Italian Ice & Frozen Custard

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1900 S Clinton Ave Ste 18
Rochester, NY 14618
Rita's Italian Ice & Frozen Custard is the largest Italian Ice concept in the nation, currently operating in 31 states with over 600 shops. Our popular chain offers a variety of frozen treats including its famous Italian Ice, made fresh daily, Frozen Custard, Milkshakes, Sundaes, CustardCookie Sandwiches, layered Gelati, as well as signature Misto and Blendini creations.

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Reviews

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4.057 reviews
Photo of Sarah J.
Sarah J.
8/9/2025

Rita's never fails me. The Italian ice and custard is always smooth and flavorful. The service is always fast with the friendliest employees. The business itself is clean, calm, yet inviting. The...

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Marissa B.
9/2/2025

Great location for a sweet treat. It was very quiet when we visited and we received quick service. The flavor selection was good and the employee explained flavors vary from day to day. You can...

Photo of Katherine G.
Katherine G.
5/18/2025

We stopped in for some water ice to go on a rainy cold day there weren't any other customers so service was fast and attentive. The store was clean and well lit. There were a couple seats. The...

Photo of Savannah B.
Savannah B.
8/15/2023

We came in for some Rita's recently on a warm day, and it was delicious! My family and I had not been here in years, and I wish we had come back sooner! I ordered a tropical daiquiri ice, and my...

Photo of Sophie T.
Sophie T.
9/29/2023

This is my favorite place to go for custard in Rochester. The Italian ice is refreshing, and the blendinis are the perfect combination of creamy, refreshing ice, and delicious details. They have...

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United StatesNew YorkRochesterRita’s Italian Ice & Frozen Custard

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