Founded in 1998, iCrossing is a global digital marketing company that employs more than 500 people throughout the United States and Europe. The company offers Web development, social media, market research, and paid and natural search marketing services. Its clients include Epson America, Toyota, Travelocity, Office Depot and The Coca-Cola Company. iCrossing also provides analytics and mobile services. The company offers social media campaign, emerging media and site development services. It has partnerships with Beijing Gridsum Technology Company, Yahoo! Search Marketing and Google AdWords. The company is a member of the Search Engine Marketing Professional Organization, Word of Mouth Marketing Association and American Marketing Association. iCrossing additionally provides pixel tracking and tagging services.