Jo-Ka-Jo's

Jo-Ka-Jo's in Poughkeepsie, Town of, NY offers JokaJobs, a mobile application designed as a serious game to make job searching, internships, apprenticeships, and civic services fun and accessible to young individuals of all experiences and educational levels. Through a geolocated scenario, users explore their city, accumulate points, and unlock job opportunities, promoting mobility, networking, and direct interactions with recruiters.

With a decade of research behind its development by sociologist Dana Diminescu from T l com Paris, JokaJobs brings together job seekers, recruiters, and volunteer advisors called Jokers to facilitate job finding through gamification, encouraging users to engage with their surroundings, expand their networks, and accelerate direct connections with potential employers.

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