Erik Simanis

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111 Stewart Ave
Ithaca, NY 14850
+1 (607) 379-1330
http://eriksimanis.com

Erik Simanis is a consultancy based in Ithaca, NY, specializing in innovation strategies for venturing into untapped mass markets. They offer expertise in reshaping strategic fundamentals, business models, and product offerings to reach underserved market segments with significant potential.

Dr. Erik Simanis, the driving force behind the consultancy, combines academic rigor with practical business acumen, drawing from over 20 years of experience working with Fortune 500 companies across the globe. His unique approach involves immersing himself in target communities, including post-Soviet regions, African slums, and Indian villages, to develop effective market strategies.

Through a blend of consulting, speaking engagements, and publications, Erik Simanis aims to drive business innovation and social impact, with a focus on serving low-income markets as a sustainable core business strategy. Their recent initiatives include hosting masterclasses and engaging in online discussions to promote sustainable business practices and market development.

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