Dance Brand Management Corp

37 Jomar Rd
Shoreham, NY 11786

Dance Brand Management Corp is a company based in Shoreham, NY that specializes in providing strategic brand management services for dance-related businesses and organizations.

With a focus on enhancing brand visibility and market positioning, Dance Brand Management Corp offers tailored solutions to help clients effectively communicate their unique identity and value proposition to their target audience.

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United States Tournament of Dance

The United States Tournament of Dance was founded in 1976 by Verona D'Amato ( Ellis ) and George Connelly. Verona and George successfully ran the George Connelly Dance Studios in New York for thirty years encompassing the studies of Performing Arts, Ballroom, and Drama. Together they held memberships in Dance Educators of America, Dance Masters of America, Society of Teachers of Dancing, Dance Teachers Club of Boston/American Society, Competition Teachers Council and the Professional Dancers Federation. In addition Verona served for thirteen years as the executive Secretary of the National Dance Council of America as well as an accredited adjudicator in both Ballroom Dancing and Performing Arts. During this time the duo ran several successful Ballroom Championships across the United States as well as directing world events on the international level. Their experience in producing and directing Ballroom competitions, and vast knowledge in the field of Performing Arts, prompted them to start the United States Tournament of Dance, Inc ( a nationally recognized performing arts event ) in 1976. Verona and George took all that they knew from running Ballroom Championships and applied it to Performing Arts. They were able to maintain the elegance and prominence of a Ballroom competition, while being organized and punctual in a 'family friendly environment.' Sean Flanagan, current President and CEO of the USTD, and nephew of Verona, joined Verona and George at the age of seven and began to travel with them serving as the "Official USTD Runner." Together with the USTD staff, they helped to create the structure and framework for modern day performing arts competitions. In the early 1980's George was diagnosed with diabetes, a disease that quickly engulfed him, and eventually took his life. Verona as well as the entire family were devastated at his loss. It was at this time that Sean took a more serious role in the USTD, learning at an early age how to set up the events, deal with hotel management, control inventory, and handle all logistics. Sean's mother Deanna became Verona's right hand, by overseeing the financials and assisting with scheduling and management. Michael Flanagan, husband to Deanna, and father to Sean assumed the role of Merchandising Director. Through this time of change and expansion, the USTD maintained the same standards and values that it had been been known for since 1976.
United StatesNew YorkShorehamDance Brand Management Corp

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