Alternative

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281 Lafayette St
New York, NY 10012

Alternative is a clothing company based in New York, NY, known for its commitment to sustainability and making a positive impact. They offer a range of apparel items designed with eco-friendly materials and processes, ensuring customers can make conscious choices without sacrificing style.

With a focus on leaving a minimal environmental footprint, Alternative strives to set a new standard for the fashion industry by prioritizing ethical practices and social responsibility. Their collections embody a blend of comfort, quality, and eco-consciousness, appealing to individuals seeking both fashion-forward pieces and sustainable options.

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Reviews

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4.010 reviews
Photo of Deirdre L.
Deirdre L.
7/28/2015

Clothing is super comfortable & they have a nice sale now. The clothes are organic cotton and are great to sleep in. Would come back if there are more sales! Otherwise, I am not rich to afford...

Photo of Grace Y.
Grace Y.
1/6/2019

Just discovered this store yesterday while walking around the neighborhood and was enticed in by the sale on sale (extra 25% off sale items). They have a good selection of loungewear as well as...

Photo of Kristen T.
Kristen T.
5/31/2015

Found this brand online for some fashionable yoga/sports clothing brands other than Lululemon, etc. and came across Alternative. There are a lot of great basics for workout apparel for both men...

Photo of Alex R.
Alex R.
12/10/2016

Organic pima cotton grown in the United States, recycled materials, low eco-impact, friendly workers, sustainable, great atmosphere, excellent music! SO SOFT

Photo of Felix G.
Felix G.
12/10/2016

What a great experience! I don't know what people are talking about-- all of the workers were so extremely kind and helped me find something that I had seen online. They even had a promotion...

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