Adirondack Coast

The Regional Office of Sustainable Tourism (ROOST) is a not-for-profit corporation that serves as the Destination Marketing and Management Organization (DMMO) for Lake Placid and surrounding regions in New York. With a focus on traditional advertising, digital marketing, and public relations, ROOST aims to foster connections between locals, visitors, and the world to elevate the communities it serves. ROOST's mission is to enrich the lives of residents and visitors by creating a tourism economy that sustains itself economically, socially, and environmentally over time. Through destination development and management strategies, ROOST actively promotes growth and supports the regions it serves. With offices in Lake Placid, Crown Point, Saranac Lake, and Tupper Lake, ROOST is dedicated to creating a vibrant and sustainable tourism industry in the area.Generated from the website