Newsmaker Group

SEQUEL is an award-winning communications and marketing agency based in New York, NY, with additional locations in Los Angeles, CA, and Miami, FL. Specializing in culture, hospitality, fashion, and music, the agency employs a multidisciplinary approach to create strategies, stories, and synergies for brands and individuals shaping the contemporary world. With a focus on innovation and creativity, SEQUEL works with clients who define the cultural landscape, offering tailored solutions that resonate with audiences across various industries. The agency's expertise lies in crafting compelling narratives and building strong connections between brands and their target markets.Generated from the website

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About McLaughlin & Associates McLaughlin & Associates is a national survey research and strategic services company whose personnel have played a key role in assisting successful organizations in the United States, Canada, Europe, Asia and Latin America. We specialize in public opinion research, media planning and buying services, and strategic consulting services. John McLaughlin has worked professionally as a strategic consultant and pollster for almost 30 years. During this time he has earned a reputation for helping some of America's most successful corporations and winning some of the toughest elections in the nation. His political clients have included former Presidential candidates Steve Forbes and Fred Thompson, former California Governor Arnold Schwarzenegger, former Governor of Florida Jeb Bush, former House speaker Denny Hastert, Georgia Governor Nathan Deal and 22 current and former U.S. Senators and 20 current members of Congress - including working with House Majority Leader Eric Cantor to help him win a majority in Congress. John also has done extensive market research and consulting for non-profit and corporate clients. His clients have included The American Action Network, Pfizer, Secure America Now, Smithfield, CTIA - The Wireless Association, The Latino Coalition, The Media Research Center, The National Association of Manufacturers, The National Citizens Coalition (Canada), OneJerusalem.org, US Term Limits, The New York Jets, The Ronald S. Lauder Foundation and McGuire Woods Consulting. He is a founding partner of Opiniones Latinas, a public opinion research company dedicated to researching opinions of Latinos nationwide. John has appeared on every major broadcast and cable channel, as well as prominent radio talk shows across America. His articles have been published in a wide range of publications including National Review, Middle East Quarterly, Campaigns and Elections, and The Polling Report. Jim McLaughlin is a nationally recognized public opinion expert and strategic consultant. He has worked for over 50 members of Congress, eight U.S. Senators and seven Governors. He also serves as a consultant and research strategist to Fortune 500 companies and small businesses. Jim's knowledge of cutting-edge market research gives him a unique perspective on opinion research, and how it can be applied to effective political, marketing and communications strategies. His expertise as a former campaign manager gives him special insight on survey research and how it can be parlayed into a key element of a winning campaign. Jim is sought after as a commentator on national television and radio programs and has appeared on NBC News, Fox News Channel, Fox Morning News, CNN, C, and The 700 Club. He also is frequently quoted in publications such as The Wall Street Journal, The New York Times, The Washington Times, The New York Post, U.S. News and World Report, and Time Magazine. Since 1995, Stuart Polk has helped McLaughlin & Associates guide political campaigns to victory and has assisted organizations and corporations develop successful public opinion strategies. In the 2010 elections, Stuart was the pollster and a consultant for Robert Dold's primary and general election victories in Illinois 10th congressional district. He managed the polling research for 5 successful National Republican Congressional Committee Independent Expenditure campaigns. In addition, he managed the polling research and consulted for the Indiana Senate Majority Campaign Committee, which successfully won all eleven state senate districts they polled in, including defending seven incumbent seats and picking up four new seats. In previous election years, Stuart was involved with the successful campaigns of Senator John Warner ('02) Senator George Allen ('00), Speaker of the House Denny Hastert (IL-14) and during the 2000 Republican Primary for President, Stuart was a strategic analyst and director of the polling program for Forbes 2000 (Steve Forbes f