IT'SUGAR

$$
Closed
yelp logo

(108)

Call
Website

Photos

1 Atlantic Ocean Unit 1110
Atlantic City, NJ 08401
+1 (609) 710-1889
http://www.itsugar.com
Specializing in candy from chocolates to lollipops to mints to gummy bears and candy-inspired fashion apparel, accessories and novelty gift items, IT'SUGAR is a land of make believe come true.

Also at this address

Reviews

yelp logo
3.5108 reviews
Matt B.
9/30/2025

Great location on the boardwalk, and selection, good variety, plus love the adult candy section

Read more on Yelp
Photo of Matthew L.
Matthew L.
1/9/2025

IT'SUGAR is a chain of specialty candy and confectionary stores that opened in Atlantic City, New Jersey in June 2006. It was founded by candy veteran Jeff Rubin. Originally working on Wall...

Read more on Yelp
Douglas B.
7/12/2025

Literally run by the biggest scam artist you will ever come across. Me and my children were visiting the boardwalk on Friday night. It was busy. We stopped in to grab a bag of gummy bears. It was...

Read more on Yelp
Photo of Tom L.
Tom L.
8/28/2024

Don't come here with kids, lol! The candy is amazing, super selection of things to choose from. Even older nostalgic type things. Good prices, and the service is great. Liked the vibe here,...

Read more on Yelp
Photo of Monica B.
Monica B.
7/28/2023

Our first time but not our last!! Love this place and all the fun stuff they have! So many varieties of candy and fun things to try! Love the atmosphere with fun music and so much candy around...

Read more on Yelp
Own this business?
See a problem?

You might also like

Nuts To You
Eating places

Nuts To You

11
•
$
"The address for this business, 1500 Market Street, is a bit misleading. I believe the only entrance (the one I used) is on 16th Street just south of Market Street. My first visit to this..."
photo of David W.
Mueller Chocolate Co.
Eating places, Cacao bean processing, Organic and diet food

Mueller Chocolate Co.

5
"Yay for a yummy chocolate shop in the neighborhood! They make all the chocolate here for the Reading terminal location (which you might have seen on Andrew Zimmern's Bizarre Foods when he ate..."
photo of Jessica S.
Best Darn Kettlecorn
Eating places, Popcorn, including caramel corn

Best Darn Kettlecorn

17
•
$$
"I've stop here a few times and I've tried a few different flavors of their popcorn... Every flavor I tried was delicious and I plain to try their other popcorns... I think I failed to mention that..."
photo of Dave W.
United States›New Jersey›Atlantic City›IT'SUGAR

Partial Data by Infogroup (c) 2025. All rights reserved.

Partial Data by Foursquare.