Platinum Lot
The Las Vegas Convention and Visitors Authority (LVCVA) is the leading destination marketing organization in the United States, recognized for its role in shaping Las Vegas into an iconic global brand. With a mission to make Las Vegas the premier destination for leisure and business travel, LVCVA focuses on delivering unique experiences that embody the essence of "Only Vegas."
Owning and operating a vast 4.6 million square-foot convention center, LVCVA also engages in destination marketing, research, and event hosting, contributing significantly to the local economy. In 2024, the tourism industry is anticipated to generate a direct visitor spending of $55.1 billion, illustrating the organization's impact on the region.
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