Vision Critical

Alida, based in Minneapolis, MN, is a leading customer experience management and customer insights platform that helps businesses collect valuable feedback and data through insight communities. Their platform offers audience management, feedback research, and insights technology to inform strategic decision-making.

With a focus on community-centered research, Alida enables companies to access quality feedback at scale, recruit and iterate faster, and break down data silos for operational efficiency. Their centralized research platform supports every phase of the research program, from audience management to gathering feedback and extracting meaningful insights.

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