S/S/G Corp

SSG Corporation, headquartered in Hudson, Wisconsin, has been serving the community since its establishment in July 1971 and currently operates 40 stores under the Holiday brand, as well as AutoStop and Northland Liquors. The company focuses on providing convenience, quality, and value to its customers while also maintaining environmentally responsible practices.

In March 2016, SSG Corporation sold its operating company to CrossAmerica Partners but continues to play a vital role in the convenience food, gasoline, and liquor store sectors in northwestern Wisconsin and eastern Minnesota. Owned by Burt Nordstrand and his family, the company emphasizes creating a workplace that fosters pride for employees and a sense of community for its customers.

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