WNZK Radio

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21700 Northwestern Hwy Ste 1190
Southfield, MI 48075

Birach Broadcasting Corporation, founded by Sima Birach, is a pioneer in ethnic and independent radio broadcasting, having launched its first station, WNZK AM, in Detroit on October 12, 1985. With a legacy that spans nearly four decades, the corporation has grown to operate 26 radio stations across major U.S. cities, including Chicago, Detroit, Pittsburgh, and Washington, D.C.

Mr. Birach, who immigrated to the United States in 1965, dedicated his career to serving immigrant communities with culturally relevant news and entertainment through programs like The Yugoslav Variety Hour. His impact on the broadcasting industry is enduring, as WNZK continues to serve its audience in honor of his vision.

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