Northway Insurance
Superior Insurance Group, formerly Northway Plum Insurance Agency, is a local independent insurance agency based in Livingston Township, MI. With a mission to exceed expectations, they strive to provide quality insurance solutions that go beyond the cold and unfriendly reputation often associated with the industry. As an independent agency, they work with a range of top-rated carriers to find the right coverage at the best price, ensuring that clients feel cared for and not just another number in a spreadsheet.
With over four decades of experience, Superior Insurance Group offers a comprehensive range of insurance solutions for businesses, individuals, and employee benefits. Their dedicated team of professionals is committed to providing fast, fair, and friendly service, helping clients protect what matters most, whether it's their business, family, home, or more. With two convenient offices in Bay City and Gaylord, they serve clients not only in Michigan but also in other states.
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