Marketing Department
Upper Peninsula Marketing Department Inc., based in Houghton, MI, specializes in supporting B2B companies through their innovative Marketing and Performance System (MAPS). With over 20 years of experience, they provide structured guidance, tools, and a community that helps businesses achieve their goals while fostering accountability between strategy and execution.
The MAPS framework equips leadership teams, CEOs, and marketing professionals with the necessary resources to develop clear strategies, align marketing tactics with sales goals, and optimize performance. By focusing on data-driven insights and strategic planning, Upper Peninsula Marketing Department Inc. positions businesses for long-term success and market differentiation.
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