Identity

Identity is an award-winning integrated public relations firm based in Bingham Farms, MI, specializing in crisis communications training for shopping centers. They provide tailored programs that equip property managers and their teams with essential skills and strategies to effectively navigate various crisis scenarios that may impact daily operations.

With extensive experience in the commercial real estate sector, Identity offers comprehensive training sessions that focus on real-world applications, case studies, and the development of customized crisis communications plans. Their goal is to minimize the damage to properties, brands, and reputations by preparing clients to respond swiftly and effectively in times of crisis.

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