Advantage Research Group

Advantage Research Services Inc., based in Grand Rapids, MI, is a full-service marketing research firm with over 40 years of combined experience in various research methodologies, including political research, focus groups, and consumer insights. Recognized for its commitment to quality and scientific rigor, the firm serves clients across multiple sectors, ensuring data-driven decision-making for both political candidates and businesses alike.

As a member of the Insights Association, Advantage Research upholds the highest standards in the marketing research profession, with its leadership holding Professional Researcher Certification. By adapting to evolving market demands, the company continues to offer innovative solutions while adhering to best practices and health guidelines.

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