Viral Gains

ViralGains, based in Boston, MA, specializes in leveraging zero-party data to enhance advertising strategies, allowing brands to create interactive ads that gather consumer preferences and sentiments. Their innovative platform, the ViralGains Odyssey™, aims to prioritize customer experience and business outcomes by delivering tailored brand interactions. By utilizing zero-party ads, ViralGains has demonstrated significant results, including a 23x boost in brand trust and a 59% reduction in wasted impressions. Their approach not only drives customer loyalty and advocacy but also enhances brand perception and market share through targeted engagement strategies. Generated from the website

Argus Communications is a Boston-based agency that specializes in branding and behavior change for purpose-driven clients in various industries, including health, transportation, education, arts, culture, government, and non-profit. With over 25 years of experience, their team of problem-solvers and experts in their fields craft deeply human and strategic campaigns that connect, engage, and make a meaningful impact on audiences. Led by Founder Lucas Guerra and CEO Caitlin Dodge, Argus is known for their creative marketing ideas and their ability to build strong emotional and rational bonds between brands and their target audiences. Argus pushes the boundaries of traditional marketing, using equal parts data and intuition to develop innovative strategies and creative solutions that drive results. Their diverse team, with global experience and fluency in multiple languages, has worked on campaigns ranging from local health departments to Fortune 500 companies. Recognized for their expertise and commitment to their clients' values, Argus is a trusted partner for those who are ambitious, scrappy, and hungry to do more.Generated from the website

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